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Google EMD Update

Google EMD Update

Submitted by • July 3, 2013 www.amazines.com

Google came up with an interesting update recently. Announcing its new update as EMD update [Exact Matching Domain], Google has introduced new policy in the series of algorithms that will facilitate researchers with qualitative search results. This algorithm update came into effect on 28th September 2012. It is target at the websites will same matching domain name as their targeted keyword. It will primarily affect the website owners who were on the top of search results only with the benefit of exact match domain not having good quality content and backlinks. Exact match domain refers to term when domains that are the exact match of the targeted words. For example if you wanted to rank for best seo services, an exact match would be “bestseoservices.com“. Before it was a cakewalk but now the table has turned and now such domains are no guarantee of top ranking.

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