AEO vs SEO: Is Answer Engine Optimization Taking Over SEO?
As search habits evolve, answer engine optimization is reshaping digital marketing. Unlike traditional SEO, which targets rankings, AEO focuses on delivering direct, concise answers via AI-powered platforms like ChatGPT and Google SGE. While SEO remains essential, AEO is rapidly emerging as the future of search visibility. Businesses must now adapt by optimizing content not just for keywords—but for clarity, context, and quick answers.