Amazon Marketing Services – What You Need to Know

Since its first launch of advertising solutions, Amazon is only increasing its marketing options. It started with Sponsored Products, expanded to Sponsored Brands (formerly Headline search ads), and Sponsored Display ads (formerly Product display ads). Along with the advertising types, the targeting options within an ad type are also increasing lately. You can find many beta options inside the campaigns. So understanding all your options is essential to growing on Amazon.

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