Clean Label Ingredients Market Set for Significant Growth in 2024

The clean label ingredients market is poised for remarkable growth in 2024, driven by increasing consumer demand for natural, healthier, and more transparent food products. As health-consciousness rises globally, consumers are shifting away from artificial ingredients and seeking food items with simpler, easily recognizable components. This trend is pushing companies in the food and beverage industry to reformulate their products using clean label ingredients, which are perceived to be safer and of higher quality.