Every marketer wonders how to increase karma points on Reddit, especially when trying to build visibility in competitive B2B spaces. The key lies in contributing to the right subreddits with valuable content. Answering questions, sharing industry insights, and engaging in discussions naturally attracts upvotes. For Reddit B2B marketing, this credibility is essential—subreddits value authenticity, and users reward helpful contributors. Avoid spamming links or aggressively promoting services, as this harms your reputation. Instead, blend thought leadership with community-first engagement. Over time, this approach not only increases karma but also positions your brand as a trusted voice. With patience, B2B marketers can use karma growth to fuel authority, reach decision-makers, and drive organic traffic.