How Will AI Overviews and AI Mode Affect Google Ads?
Now, Google has introduced AI Overviews and AI Mode, which are significant changes in how search works. But what do these changes mean for Google Ads? And how will they affect things like ad visibility, click-through rates (CTR), and conversions?
Let’s look at how these AI tools might change Google Ads, what businesses should know, and how they can adjust their ad strategies to stay ahead.