The usage of social media to generate leads is a part of every corporate's marketing campaign and Twitter is also a part of it.
Besides the sharing of ideas, views and thoughts, liking and retweeting; Twitter is also a proficient platform where genuine business leads can be generated. You'll waste the power that your follower count holds, if you don't intend to use it for generating leads and making profit.
By truly leveraging the strength of Twitter, you can gain new sales prospects, foster them through direct personal interaction, and turn them into profitable leads. Such leads have an immense chance to be potential customers in the future.
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